French Merchants


It was in Alsace that the great history of textile printing was written. Even before 1759, when Louis XV issued the decree which allowed its full development from a craft to a prestigious royal industry. At Ribeauvillé, in the hollow of a valley, the Manufacture d'Impressionsur Etoffes has been refining and perfecting its knowledge of silk screen printing for more than two centuries. Uncompromising in the choice of fabrics, the finest cotton yarns are woven into a peach-like satin, an inimitable talent to make the colors shimmer with sometimes more than twenty nuances in the same design. Armed with this expertise, Beauvillé offers tablecloths and household linens in sumptuous designs which make their products so much more than just decorative objects.
Still today, the Beauvillé collection is produced entirely in France and, since 2009, is proud to display the label Entreprise du Patrimoine Vivant (a Living Heritage Company).


Care of Beauvillé products:

  • Kitchen towels - machine wash warm, dry low.
  • Table linens - Before using for the first time, soak in cold water for 12 to 24 hours, changing the water, then wash separately in warm water using half the usual amount of washing agent. Subsequently, dark colors should be washed separately. Items should not be put into the machine folded. Do not use a local spot remover.



Welcome, bienvenue to our website! Since 2004, French Merchants has offered products from France made with the time-honored techniques and traditions of their respective regions. Each are made with a quality and standard set sometimes hundreds of years ago, in designs that have stood the test of time and ones given a contemporary edge by their current guardians. Take a moment to read each of their stories. We are always adding new finds, so visit us often. May they bring beaucoup de plasir!